ChainDrugStore.net, started in early 2000 and has become the pharmaceutical industry’s essential link between the pharmacy and more than 300 manufacturing and managed care organizations.
ChainDrugStore.net needed a corporate mailer to attract new clients. The mailer needed to be unique and function as the delivery method of a new user ID card.
MediaWorks created a unique marketing mailer shipped in a bubble envelope containing a metal tin containing a pill bottle with jelly beans and multiple print collateral materials. The project was very well received and considered a success for the company.